The Power of Business Storytelling

Weave your story around your service If I told you to buy a chocolate bar because it’s tasty, you’d probably forget about it in a few seconds. But if I weaved a story around a young boy fishing with his grandpa, whose face lights up the moment his grandpa digs out a chocolate bar from… Read More »

One Day – Stories From The Heart

Stories From The Heart – One Day Can Change Everything Guest blog post by Louise Kelly At the Scarlet Room of Hotel Northbridge Perth, eight very different stories, plus two pop-up stories and an interactive improvised theatre segment, all storytellers took us on an emotional rollercoaster. The stories made us laugh together, feel pain, feel… Read More »

Bring Some Hollywood To Your Storytelling

    Hollywood Storytelling The Hero’s Journey has universal appeal Every good story has key elements that make it a success. A hero who is on a journey, some conflict and obstacles, a reward and the hero returning a different person. Stories built on the model of the hero’s myth are powerful and have universal… Read More »

The Storytelling Tribe by Michelle Sandford

The Storytelling Tribe Turning up at Lazy Susan’s Comedy Den on a Sunday night I am filled with anticipation. People greet me with smiles as I recognise them. These are people I know. More and more of them as I grab a drink at the bar and move towards the stairs. It’s dark. It’s intimate… Read More »

Business Storytelling – How to be Memorable

5 Secrets to Memorable Business Storytelling. Business Storytelling. Everyone is talking about it, few do it well. Business Storytelling is a buzzword among entrepreneurs and leaders. But honestly, how many people actually do it well? You are probably a “natural” storyteller, think of the “water cooler” stories. But what may happen when you present to… Read More »

Make your audience feel valued. They are the most important part of your story

Are you listening? Have you ever been at a networking event having a conversation with someone, and they are looking over your shoulder to see who else more interesting may be around? As a public speaker, I have a fascination for the way people communicate and I often observe this happening. It’s incredibly rude! of… Read More »