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Purpose is how you inspire your team, serve your customers, and show the world what you stand for. It is what drives key decisions, and decisions made without thoughtfully considering the purpose of the business can lead to issues down the line.

In this episode, we chat with Phil Preston, an expert in applying purpose to boost business performance. 

The pursuit of profit is no longer enough. This is why having a clear sense of purpose leads to both personal fulfilment and business success. 

Time Stamps:

  • Two types of purpose (1:09)
  • Balancing profit and purpose (3:43)
  • Ethical mind traps (10:20)
  • The rising tide lifts all boats (12:40)
  • Business Purpose Storytelling (14:09)

Resources Mentioned

Quotes

“When it comes to the future, there’s three types of people. Those who watch it happen, those who make it happen, and those who wonder what happened.” John M. Richardson Jr.


Connect With Lisa Evans
Your Host Lisa Evans is one of Australia’s leading Executive Public Speaking Coaches and Corporate Storytelling Trainers. If you would like help with training your team in soft skills, public speaking and business storytelling, get in touch with Lisa. Lisa offers a complimentary 30-minute strategy session to find out if you are a good fit to work together.
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Connect With Phil Preston
philpreston.com.au 
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About Phil Preston

Phil helps executives and leaders use the power of purpose to transform the performance and impact of their organisations.

Phil is the author of Connecting Profit With Purpose and an expert in applying purpose to boost business performance and create positive social impact. As a speaker, facilitator and strategist, he’s worked with hundreds of executives and leaders on purpose-based challenges.

Connect With Lisa Evans
Your Host Lisa Evans is one of Australia’s leading Executive Public Speaking Coaches and Corporate Storytelling Trainers. If you would like help with training your team in soft skills, public speaking and business storytelling, get in touch with Lisa. Lisa offers a complimentary 30-minute strategy session to find out if you are a good fit to work together.
Connect with me on Facebook and Instagram
Connect with me on LinkedIn